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Syllabus [PDF]

COURSE OPTIONS:
Option 1
Option 2
Option 3
Option 4

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Tech Management

UCSB

 

 


ENGR 102C/202C

Option 2: Inventing Breakthroughs: A Managerial Perspective
Meets only Friday, April 11 and Saturday, April 12

This seminar will be taught by Harvard Business School Professor Lee Fleming and is designed after his very popular Harvard Business School class taught this last year. It is offered only on the afternoon of Friday, April 11(4-5:30PM) and Saturday, April 12 (9AM to Noon). In the class you will discuss and learn how managers can increase their organization's chances of inventing a breakthrough. You will discuss how to manage the brilliant lone inventor, how different types of collaboration influence invention, how science influences the invention of breakthroughs, and how to manage within fast paced labor markets like Silicon Valley.

For anyone thinking of going on to obtain an MBA, this class is a great opportunity! The seminar will be taught in the manner of Harvard Business School case studies. Students must prepare two cases ahead of time. Group preparation is encouraged, but students should anticipate at least four hours (total) of preparation for the seminar (more is encouraged). Students will be cold-called and potentially embarrassed if they have not read the cases. This is not a lecture and will be taught in the style of a Harvard MBA class (we will discuss how it works ahead of time).

Prepare for class:

Cases

Photovoltaic Breakthrough
Barry Riceman at NetD (Parts A and B)

Readings:

Breakthroughs and the “Long Tail” of Innovation, SMR, Fall 2007
Managing Creativity in a Small World, CMR, Vol 48 (Summer 2006)

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